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Ethical Consumerism in Emerging Markets: Opportunities and Challenges

Lookup NU author(s): Professor Diana Gregory-SmithORCiD

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This work is licensed under a Creative Commons Attribution 4.0 International License (CC BY 4.0).

Abstract

Despite the economic, social, and environmental importance of emerging countries, most existing research into ethical consumerism has focused on developed market contexts.We introduce this Special Issue (SI) and provide a comprehensive thematic literature review considering three broad categories or aspects of ethical consumerism research, (1) contexts of ethical consumption, (2) forms of ethical consumerism, and (3) approaches to explaining ethical consumer behavior. We summarize the articles of this SI as part of the thematic literature review to provide an understanding of how these articles and this SI’s overall contribute to ethical consumerism research. Each article in this SI offers new insights into a specific field of ethical consumerism while focusing on emerging market contexts. Overall, this SI expands knowledge related to the dynamics and challenges of ethical consumerism and offers future research directions in this area.

Publication metadata

Author(s): Kutaula S, Gillani A, Gregory-Smith D, Bartikowski B

Publication type: Article

Publication status: Published

Journal: Journal of Business Ethics

Year: 2024

Volume: 191

Pages: 651-673

Print publication date: 01/05/2024

Online publication date: 29/04/2024

Acceptance date: 07/03/2024

Date deposited: 23/03/2024

ISSN (print): 0167-4544

ISSN (electronic): 1573-0697

Publisher: Springer Dordrecht

URL: https://doi.org/10.1007/s10551-024-05657-4

DOI: 10.1007/s10551-024-05657-4

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